About us

About us

Diamond City Harley-Davidson showcases a full range of world-class motorcycles, customisation, lifestyle and merchandise, and world-class service & maintenance - all under one roof - bringing a biking experience like none other to Surat, Gujarat.
#LiveToRide # RideToLive

Founded in 1903, Harley-Davidson®, Inc. is the parent company for the group of companies doing business as Harley-Davidson® Motor Company (HDMC) and Harley-Davidson® Financial Services (HDFS) in USA.

Harley-Davidson India commenced operations in August 2009 and appointed the first dealership in July 2010. Since early 2011, Harley-Davidson has been assembling motorcycles in India at its CKD (Completely-Knocked-Down) assembly unit at Bawal in Haryana. India is the second country where Harley-Davidson has CKD assembly operations outside the US, after Brazil.

Diamond City Harley-Davidson commenced operations in Surat, Gujarat, in November 2015. Within a short period of time, Diamond City has built a strong riding community across Surat and South Gujarat, adding new riders into the Harley family and fulfilling dreams of personal freedom.
The Diamond City HOG Chapter too adds to build the riding culture by hand-holding new riders across various events and riders, and riding the length and breadth of the country in true brotherhood.

Harley-Davidson offers a range of 13 models from each of its 5 platforms – Street, Sportster®, Dyna®, Softail®, Touring. Each of the 5 Harley-Davidson motorcycle platforms boasts of a distinct character and caters to the varied sensibilities of broad range of customers. 8 of these 13 models are assembled at the CKD assembly unit at Bawal in Haryana. The new Harley-Davidson Street™ 750 and 500 motorcycles will be built in Harley-Davidson’s Kansas City US and Bawal India plants.